1 —
Product orientation
I’m deeply oriented around actual customers and the value the product brings to them.
2 —
Holistic experience design
I anchor my work with a broad view of the user experience.
3 —
Prototyping
I prototype to facilitate communication and validation both internally and externally.
4 —
User testing
I constantly test my ideas with real users & customers with a regular cadence.
5 —
Interaction/visual design
I love the composition, typography, brand elements, conceptual models, task flows, and control layouts.
